Evaluation

1. In what way does your media product use, develop or challenge forms and conventions of real media products?

2. How does your media product represent particular social groups?

3. What kind of media institution might distribute your media product and why?

4. Who would be the audience for your media product?

5. How did you attract/address your audience?

Throughout the course of creating an idea and making our film we were always thinking of ways in which we could make sure we addressed the audience to make sure that they could relate to it more. This would mean that the viewers could then get more involved with the film thus enjoying it more. As our film is quite a low budget film the best way to advertise and attract our audience would be to use the internet. Not only because it's a reasonably cheap way to advertise but because our target audience is 18-26 then they will be the most popular people to be on social networking sites. Facebook, Twitter, Youtube were the main three we wanted to put our advertising out to. We would release a short 30 second clip of our movie about 3-4 months before the release date which could include critics views and also the views of some other people, making the movie seem 'terrifying' and 'a must see movie'. This way people will get the 'hype' about the film long before it even comes to cinemas. This would then get people talking about it on social networking sites which as we all know spreads like wildfire. Closer to the release date of the film in cinemas we could release a trailer quite like the one seen in the clip below of 'The Devil Inside'. As you will see it includes tiny clips from the movie but also clips from the premiere at one of the states of the USA. They made the event a big night and showed the premiere at a church. This would build a lot of excitement for the film a while before it came out. Closer to the release date e.g. 3 weeks, we would release a full length trailer including some quick snippets of the most scary bits of the film which will hopefully even make people scared already.

6. What have you learnt about technologies from the process of constructing this product?

7. Looking back at your preliminary task what do you feel you have learnt in the progression from it to full product?

Final film - Dom Toby Connor

This is our final film opening for our main AS Level task:

Film Evaluation Feedback

As well as the written feedback I have located in my blue book. I made a video montage of what people thought about my video.


This is the video I made:





For more information I have gone into more detail in my blue book on what I took from my collection of feedback from people

Opening Credits

With the opening of our film we included credits of our names which were to appear somewhere in the beginning 30-40 seconds. We included a title for each of us, for example; 'Edited by Dom Simmons'. We did this so that our opening was more realistic so it actually looked like a film.

They appear with a slight dissolve and disappear with a dissolve as well way they appear reflects the calm atmosphere of the party and juxtapose with the things which are going to happen; it puts the audience in a safe environment but then when she starts walking they start to feel uncomfortable. 

Production Companies

I looked at many different production companies before making our film. This was so that I was able to look into them and see what type of films they produced and to see which one would one would be suitable to use for our production company. I looked at Universal, Paramount (in blue book) and New Line Cinema.

Universal:
Universal was founded in New York on 30th April as Universal Film Manufacturing Company in 1912 by Carl Laemmle, later changing there name later that year on 8th June 1912 to Universal Studios. It is one of the most well known members of the Motion Pictures Association of America and is the oldest American movie studio still in continuous production. The second oldest is paramount pictures (which is in detail in my blue book). 
Over the years Universal have spread there business into many areas outside of the film industry. These include:
- Universal Studios Orlando.
- Universal Studios Hollywood.
- Universal Studios Japan.
These parks and attractions have allowed the company to produce a better income and widen there range of people to target there films at. They have incorporated there films into there attraction parks which will make people want to possibly buy the film when they get home. For example the 'Jaws' ride is one of the main attractions at Universal Orlando and is also a very successful film of there's.

Films they have produced:
- Jurassic Park
- Jaws
- Twister
- Frankenstein
- The Mummy
- Van Helsing

This film company was good to look into because they have made many horror films throughout the years and this was good as it linked with the genre we wanted to make for our film. Also linking to the Theme Park attractions, this will mean that if our film was a success it would enable our the concept of it to be made into a ride thus bringing in more money for the company.

New Line Cinema:

New Line Cinema is an American film studio that was founded in 1967 by Robert Shaye and Michael Lynne as a film distribution company supplying Art House films for college campus'. This was later changed when they subsidised with Time Warner in 1996 and was merged with the larger studio Warner Bros in 2008.

New Line have released many film but it is predominantly a horror genre label. Some of the films they have released are The Golden Compass and My Sisters Keeper. As we are more concentrated on the horror movies thought the list they have is truly phenomenal, they include:

- A Nightmare on Elm Street.

- Friday the 13th.

- Texas Chainsaw Massacre.

- Final Destination.

- Blade.

- Alone in the Dark.

We decided in the end that we would use this as our production company (as well as out own made up one - which is in depth in my blue book). This is because if we were to approach this company we would know that they have experience in promoting and creating successful movies and especially successful horror movies. This would inevitably help our movie be a hit at the box office because if people see a new film coming out from New Line Cinema they will expect it to be good and it will raise awareness easily and people will want to see what it is going to be like, although it would put pressure on because you would then need to live up to the standards of the previous movies that they have made and that have been successful.